Wednesday, November 18, 2015

Chapter President - #PRSSANC Recap

National Conference Recap

My involvement in PRSSA started two years ago in Fall 2013. I wanted to get involved in my major so I decided to sign up for PRSSA at the activities fair. I did not know much about the club but, I signed up anyway. I look back on that day, as the day I made one of the best decisions of my college career. PRSSA helps connect me with the people and resources I need in order to learn more about my prospective career and future. My involvement in PRSSA has provided me with a wide array of opportunities.

One of the best opportunities that PRSSA has provided me with was the opportunity to attend the 2015 PRSSA National Conference in Atlanta, Georgia. I have wanted to attend National Conference since the first time I heard about it and I am so glad that I was finally able to attend.
National Conference provides PRSSA students from all over the country the opportunities to network and learn from PR professionals by attending development sessions, a career fair, and other countless amenities. 

 Here are highlights from my favorite sessions:

·         Know the difference between a boss and a leader. A boss knows everything and demands respect while a leader is always learning and earns respect.
·         Delegation is one of the most important qualities of a leader.  In order to delegate successfully, you need to have trust in others.
·         Make everything a learning experience
·         Look at the past but don’t dwell on it – move ahead to the future.
·         Ignore the data: Avoid getting overwhelmed and always listen to the voice inside of your head when something doesn’t feel right
·         Be Simple, Be Clear, Be Awesome: Inspire moments of optimism and happiness
·         Shine your own shoes, Iron your own shirt: No job is too small to give your best effort.
·         Belief Matters – If it’s worth doing, it’s worth investing yourself in
·         Question the Impossible & Explore the things that you can’t control
·         Don’t settle – hold out for the better outcome
·         Be great at the skills that never change (i.e. writing)
·         Pursue what your passionate about and learn lessons well
·         Take Risks, Make Mistakes, Push Yourself
·         You’re a brand manager – who do you want to be?
·         No social media accounts are private – find a balance and avoid inappropriate content
·         Create a professional network
·         Don’t be afraid to voice your opinions
·         Great ideas can come from anywhere at any level
·         Find a mentor – REACH OUT
·         Find opportunity and seize it
·         Have the courage to believe in yourself
·         Tell great stories - INSPIRE
·         Work harder & smarter
·         Challenge conventional wisdom
·         Turn challenge into an opportunity
·         Don’t be afraid of the future!

I thoroughly enjoyed all of the sessions that I attended. By the end of conference, I felt even more inspired and motivated to succeed in the PR profession. 

At the end of the night when we were done with sessions it was fun to explore Downtown Atlanta. It was my first time utilizing UBER and I was amazed by the convenience of the app and service. We were able to go to the mall/shopping district and various delicious restaurants. One of the highlights of my trip was touring Coca Cola World. I was completely engaged in the brand and it was awesome to have fun while enjoying successful marketing ventures.  Another one of my highlights was the opening night premiere party that was hosted at the hotel. Both events were opportune bonding moments for our chapter attendees. 


#PRSSANC was a huge investment in my future! I was able to network and connect with PR professionals from all over. I learned that it is important to carry business cards where ever you go, because you never know when you are going to need them. I highly recommend that anyone interested in PR attend a PRSSA National Conference. I am already looking forward to next year!